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The article describes the changes in the functioning of media-dependent professional and competitive sport caused by the COVID-19 pandemic. It addresses the strong dependence of sport on electronic media;the consequences of a break in the production of sports broadcasts for the media, sports organisations and athletes;and pandemic remedial strategies. A discussion of the role of sport in contemporary consumer culture and its importance in the development and reduction of the impact of the pandemic is also presented.Alternate :W artykule dokonano opisu wywołanych pandemią COVID-19 zmian w funkcjonowaniu sportu wyczynowego i profesjonalnego prezentowanego w mediach. Wskazane zostało silne uzależnienie sportu od mediów elektronicznych, jego skutki w sytuacji przerwy w produkcji sportowych widowisk dla samych mediów, organizacji sportowych i sportowców oraz pandemiczne strategie zaradcze. Przedstawiona została także dyskusja nad rolą sportu we współczesnej kulturze konsumpcyjnej i jego znaczenie dla rozwoju i ograniczania skutków pandemii.
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PurposeIn the context of heightened awareness and understanding of responsible tourism, it has become increasingly imperative for luxury hotels to introspect on the impact of their operations on environmental and social sustainability. This study aims at examining the prevalence and growth of sustainability practices in the Indian luxury hotel segment as it increasingly competes on a global platform.Design/methodology/approachThe research approach adopted in this paper is qualitative and emic. Primary data is gathered for the study through semi-structured interviews with select luxury hotel general managers from four hotel chains of Indian origin – ITC Luxury Hotels, Oberoi Hotels and Resorts, Taj Hotels and Palaces and The Leela – to gain an insight into sustainability initiatives adopted in the Indian hospitality industry. Secondary research data regarding the eco-friendly, green measures implemented in these hotels is collected primarily from the websites of the respective hotel chains and supplemented by review of academic literature, media articles, industry reports and company press releases.FindingsThe findings of the study reveal that Indian luxury hotel brands are increasingly adopting green products and integrating innovative sustainability practices in their day-to-day operations. However, several of these initiatives are in the non-customer-facing domains such as the engineering and back-of-the-house operations. Very few Indian hotel chains are building these sustainability initiatives into their core philosophy and embedding it in the front-line customer service experience at their properties to reinforce the green image of the hotels.Originality/valueThe paper also proposes the 6Cs Framework of Sustainability that can be utilised to categorise the green sustainable practices adopted in responsible hotels in a simplistic manner under six broad verticals. Practitioners, researchers and educationists in the hospitality industry would find the implications of this study useful in the context of a post-pandemic world where sustainability is influencing consumer choices across industries in today's eco-conscious and enlightened business and marketing environment.
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The purpose of this paper is to examine some business responses towards the Covid-19 pandemic specifically through an ethical lens. It also aims at giving recommendations to businesses in respecting the role they play in these critical times by addressing the pandemic and the results thereof. What are the right decisions for businesses in these times? What ethical implications need to be well thought out before acting? What is the perspective of the law with regards to Corporate Social Responsibility challenges?
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During the COVID-19 phase, e-commerce companies have risen rapidly, and customer demand increased suddenly. Brick-and-mortar ways of shopping have entirely shut down for approximately 4 months, and the whole country is dependent on online marketing platforms. There is a sudden rise in packaging because customers are more centric on online marketing;due to this, there is a massive increase in plastic consumption. This research paper aims to conduct a quantitative analysis of Indian consumer and industry experts regarding packaging products of e-commerce companies and then develop a framework for e-commerce companies regarding green sustainable practices. 145 responses were collected from Indian consumers, and 35 responses were taken from industry experts. This paper aims to visualize Indian customers' thinking regarding plastic bag packaging that they received from the e-commerce platforms and provide some valuable suggestions to the e-commerce companies. After analyzing the customer responses, a strategic framework is designed for green sustainable practices and validated by industry experts through a survey. After validating this framework, a robust framework is finally designed, which can be implemented in e-commerce companies for improved sustainability in their supply chain network. © 2023
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The COVID-19 pandemic has marked key milestones including a transition to sustainable consumption. Eco-brands could exploit this conjuncture to advertise their products while pondering how green ad claims are judged as misleading, unsubstantiated, and opportunistic, but also useful and efficient. This study revises the notion that green consumers distrust green advertising by analyzing how green consumerism, conceptualized as a hierarchical construct, moderates the effect of three factors on the credibility of green advertising. An experiment involving the ad claim, product type, and familiarity with the eco-brand was performed in the context of an emerging economy. The statistical analyses show complex interrelationships between the experimental factors and cross effects between factors and the dimensions of green consumerism. Results indicate that eco-brand familiarity increases green ad credibility for products that were designed and launched as green (e.g., hybrid cars and tissue paper) while the type of ad claim (environmental vs. self-benefit) has no significant effect if the product is recognized as green. Results also indicate that of the three dimensions comprising green consumerism, only green purchasing has a direct negative effect on ad credibility. This effect is stronger for low-cost goods whose environmental benefits against regular products are easier to confirm. [ FROM AUTHOR] Copyright of Journal of Promotion Management is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full . (Copyright applies to all s.)
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Economics, when categorized as a science, immediately becomes a rigid, highly structured subject that must comply with certain parameters in order to optimally satisfy human needs. Precisely, by showing interest in the human being, the vision must expand to focus not only on laws, rules and logic of the economic market, but also consider the socio-cultural and environmental interactions and even the balanced and balanced individual aspect, since these indicators can determine the rational or ideal consumption behavior of people in a highly competitive world. In this sense, this reflection article proposes a new vision of the consumer economy where the trend points to a balance of the individual vision with social, cultural and even environmental awareness, aspects enhanced this millennium by the SDGs and by the consequences of the Covid 19 pandemic © 2022, Revista Lasallista de Investigacion.All Rights Reserved.
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Introduction/Main Objectives: This research aims to study the important factors behind achieving the e-advocacy leverage capacity that determines the success of a business in the sphere of digital marketing. Background Problems: In response to the increasing competition in the world of online culinary businesses due to the COVID-19 pandemic, businesses have to enhance strategic marketing to improve consumer loyalty. Novelty: This research model contributes to the development of a concept about consumer advocacy from the perspective of strategic marketing, which is still a limited area of study. Research Methods: The research model was applied to 220 respondents (Indonesian culinary business owners) using a survey that was processed with AMOS SEM. Finding/Results: This research convincingly identifies two significant building factors for e-advocacy leveraged capacity, namely promotional attractiveness and digital affinity direction. Conclusion: Companies' marketing strategies focus not only on maintaining close customer relations but also on ways to intervene with customers so that they are willing to advocate products or brands through digital media.
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The COVID-19 pandemic has marked key milestones including a transition to sustainable consumption. Eco-brands could exploit this conjuncture to advertise their products while pondering how green ad claims are judged as misleading, unsubstantiated, and opportunistic, but also useful and efficient. This study revises the notion that green consumers distrust green advertising by analyzing how green consumerism, conceptualized as a hierarchical construct, moderates the effect of three factors on the credibility of green advertising. An experiment involving the ad claim, product type, and familiarity with the eco-brand was performed in the context of an emerging economy. The statistical analyses show complex interrelationships between the experimental factors and cross effects between factors and the dimensions of green consumerism. Results indicate that eco-brand familiarity increases green ad credibility for products that were designed and launched as green (e.g., hybrid cars and tissue paper) while the type of ad claim (environmental vs. self-benefit) has no significant effect if the product is recognized as green. Results also indicate that of the three dimensions comprising green consumerism, only green purchasing has a direct negative effect on ad credibility. This effect is stronger for low-cost goods whose environmental benefits against regular products are easier to confirm. © 2023 Taylor & Francis Group, LLC.
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Electric vehicles are being introduced as a sustainable innovative solution, aimed at eliminating the negative environmental effects by having the ability to reduce carbon emissions, air pollution and fossil fuel dependency. It is therefore important for management, marketers and government to find innovative ways to promote and increase the adoption rate of these vehicles. This paper aims to make use of the theory of consumption values to predict the purchase intention for plug-in hybrid electric vehicles (PHEVs) in Gauteng, South Africa. Using structured questionnaire and convenience sampling, data were collected from 286 respondents. Online data collection was used due to the Corona virus pandemic restrictions, which limited the researchers abilities to explain items in the questionnaire. A partial least squares structural equation modelling was performed to test the proposed hypotheses. Results indicate that functional, social, emotional and conditional values are positively related to customers purchase intention of PHEVs, while the epistemic value is not positively related. This study will provide useful information to electric vehicle manufacturers, car dealerships, marketing managers and the government in developing strategies aimed at encouraging the adoption of PHEVs.
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Consumerism during the COVID-19 pandemic has been characterized by impulsive buying. Using the theoretical lens of uncertainty avoidance and ego-depletion to identify the mediating mechanisms and moderating factors for online impulse buying, we surveyed young consumers across two relevant periods for high consumerism—the week preceding the 2021 Chinese Spring Festival (Study 1;February 4–9, 2021, n = 1495) and the weeks during and after the festival (Study 2;February 12 to March 2, 2021, n = 923). Perception of COVID-19 variant uncertainty was both directly and indirectly (via online shopping trust) positively associated with online impulse buying. COVID-19 burnout was consistently indirectly associated with online impulse buying via self-regulation and self-appraised impulsivity but inconsistently directly associated. Self-regulation was surprisingly positively associated with online impulse buying, possibly reflecting evidence of already depleted resources from prolonged regulatory exertion among high self-regulators. Self-appraised impulsivity negatively interacted with perception of COVID-19 variant uncertainty, suggesting that as trait impulsivity increases, individuals are less incentivized by peripheral drivers of online impulse buying.
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All the brides and their weddings are performed in a glorious manner and are filled with a culture of consumerism on wedding commodities and services provided by the wedding industry in line with the concept of marriage only happens once in a lifetime. This study is related to the implementation of the new normal wedding ceremony during Covid-19 which is indeed different from the implementation of Malay wedding ceremony before the Covid-19 pandemic which is based on the implementation of dream wedding ceremony. This concept paper has used content analysis methods on scholarly materials such as journals and newspapers related to the implementation of Malay wedding ceremonies before the Covid-19 pandemic and during the Covid-19. The results of the study found that there are four significant impacts in the implementation of new normal wedding ceremonies now, namely (1) the implementation of wedding ceremonies must comply with SOPs that have been organized by the Ministry of Health Malaysia and the World Health Organization (WHO);(2) online marriage;(3) marriage merely complies with religious demands;and (4) cheaper wedding costs. This situation shows that in the Covid-19 pandemic situation, the Malays are actually able to perform a simple and sharia-compliant wedding ceremony without fulfilling customary demands which are now seen more towards material culture that demands consumerism activities to performing them.
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This issue of the East Asian Journal of Popular Culture (EAJPC) includes a thematic section, edited by Scott Sommers, consisting of four papers dealing with various cultural ramifications of a modern popular culture in middle-class Japan, particularly in relation to gender and consumerism. It further features articles analysing the role of humour in the Sinophone world: one (by Charles Lam and Genevieve Leung) on the emergence during the 1970s of a conscious-ness of distinctive Hong Kong identity through the prism of the television sketch comedy, the Hui Brothers Show and another (by Jacob Tischer) investigating the use of a humorous social media strategy by Taiwan’s government in its attempts to manage the COVID-19 pandemic. The issue concludes with a paper by Marketa Bajgerová Verly on the representation of female victims of the Sino-Japanese War in the museums of the PRC. The book reviews section features commentary on four recently published works that relate to themes discussed in the research articles. © 2022 Intellect Ltd Editorial. English language.
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Mindfulness practice and mindful consumption have increasingly attracted the interests of academics and the general public worldwide. Despite the fact that mindfulness meditation has its roots in Buddhism, little empirical research has studied mindfulness and mindful consumption from the Buddhist principles and from the perspective of active Buddhists who regularly dedicate themselves to Buddhist practice with the goal of achieving liberation from suffering. This study builds on and extends previous research that established a research agenda regarding how mindfulness could transform consumer behavior and lead to higher levels of well-being. The purpose of this study is to gain an understanding of the ways in which active Buddhist consumers living in the city have disengaged from the consumerist culture and altered their lifestyle and consumption behaviors. To grasp the subtle complexity of the experience, fifteen active Buddhist practitioners were interviewed in depth. As a result of this, a Buddhist-based behavioral change model with seven stages is developed. Drawing on behavioral change models, such as the transtheoretical model (TTM) and the stepwise model of behavior change (SMBC), this model aims to demonstrate how active Buddhist consumers have transformed their consumption behavior patterns and overcome temptation without resistance. The transformative mechanism and consumer strategies were also extracted to provide lessons learned and management implications.
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Purpose Hospital service quality is important amidst the raise of healthcare consumerism. It is of prime concern in telemedicine, medical tourism and appointment booking. More over a good hospital service quality enhances the brand image of the hospital by which the hospital is able to attract more patients and in turn lead to increase hospital revenues. Healthcare consumerism offers more choices in healthcare to patients and helps patients to make informed choices. The digital world helps healthcare consumerism by allowing patients to research health issues online, share information and participate in their healthcare decisions. Healthcare information technology is also enhancing the growth of healthcare consumerism for it arranges the platform for information exchange. The two broad categories of hospitals in India are public and private hospitals. They differ in service quality perception of patients, hospital infrastructure and the socio economic profile of the patients. This study aims to arrive at the relationship of hospital service quality and healthcare consumerism in both public and private hospitals. Design/methodology/approach A structured questionnaire is administered to out-patients for collecting data. Then using exploratory factor analysis the constructs are formed and using regression analysis the relationship is established. Findings The study concludes that healthcare consumerism has a significant relationship with hospital service quality for both public and private hospitals. The coefficient of regression line equation in public hospital for healthcare consumerism is negative and in private hospital it is positive Originality The data collection for the study is done in the beginning of COVID 19 pandemic. This study brings out the role of healthcare consumerism on hospital service quality in India. Research limitations/implications This study is limited to out-patients in India. Only regression analysis is used in this study to establish the relationship between healthcare consumerism and healthcare service quality. Practical implications Academicians and people in healthcare industry should keep paying attention to rise in healthcare consumerism and its influence on healthcare service quality in public and private hospitals when formulating strategies.
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Bu makale alışverişe dayalı yaşam biçimini oluşturan, teşvik eden ve yürüten tüketimci modern kültürün analizini yapmayı hedeflemektedir. Bu amaçla bu çalışma, tüketimci kültürün alışveriş bağımlılığını harekete geçiren ilke ve söylemleri nasıl tasarımladığı sorusuna odaklanmaktadır. Hiç şüphesiz tüketimcilik sorunsalı sosyal bilimler için daima kritik yere sahip olagelmiştir, çünkü o zenginlik, eşitlik, ekoloji, etik, gündelik yaşam, kent, aile, din ve kimlik gibi ana kavramları barındırmaktadır. Bu açıdan alışveriş kavramı yalnızca üretim ilişkileri içinde belirlenen bir ekonomik parametre olarak görülmemelidir. Aksine o patolojik olarak haza ve hıza adapte günümüz kültürünün bir çıktısı ve semptomudur. Bu anlamda küresel koronavirüs salgını, bu patolojiyi biraz daha görünür ve trajik kılmıştır.Alternate :This article aims analysing of the consumerist modern culture that constitutes, encourages and maintains this modus. For this reason, this paper focuses on the question of how the consumerist culture designs principles and discourses to seduce shopping addiction. No wonder that the problem of consumerism has always a crucial place for social sciences because it involves different key concepts such as wealth, equality, ecology, ethics, everyday life, the city, family, religion and identity. In this sense, the concept of shopping should not be seen merely as an economical parameter determined within the relationships of production. Instead, it is pathologically both output and symptom of the contemporary culture adapted into speed and pleasure. In this respect, global coronavirus epidemic has made this pathology more visible and tragic.
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Even though vaccination has been regarded as historically one of the most successful public health interventions, vaccine hesitancy still remains an important health issue. In order to explore this issue, the authors conducted four asynchronous online focus groups with the total of 40 Croatian citizens. Drawing on iterative thematic analysis, three emerging overarching reasons of vaccine hesitancy were determined: risk perception (cost-benefit ratio), belief in natural immunity and institutional distrust. In addition, three possible cross-cutting topics emerged: communication with healthcare workers, influence of media, social media and the Internet, and COVID-19 pandemic. A widespread dissatisfaction with healthcare workers is tentatively explained by proposing the concept of 'false autonomy' of patients when making vaccination decisions. As for the COVID-19 context, the participants often cited their awareness of the profit-driven healthcare system in conjunction with the development of COVID-19 vaccines. The authors conclude by framing the study results into the wider social context of individualistic consumerism, postmodern health beliefs and the characteristics of Croatian healthcare system, as well by calling for more in-depth studies of vaccine hesitancy.
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The definition of consumerism is multifaceted, extending from the consumption of goods and services (which may be perceived as advantageous to the growth of the economy, both localized and global) to its more negative connotations: the obsessive consumption of goods, exploitation of the people who create them and greed. In a society heavily influenced by consumerism, we find ourselves manipulated by social media and targeted advertising to buy goods or to cultivate a certain lifestyle, raising important ethical questions about responsibility and our autonomy to make decisions. How has the nature of how we create and consume goods evolved and how is this linked to moral responsibility and autonomy? Can it also be argued that there is aesthetic appreciation to be gained from some of the items that we create and consume?
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En el presente documento intentaremos no recurrir a determinismos, ya sean apocalípticos o integrados (Eco, 2004), sino que apelaremos a generar nuevas lecturas y preguntas desde una perspectiva crítica. De esta forma, nos proponemos abordar -en torno a las redes sociales- algunas concepciones teóricas sobre la figura del carnaval y la máscara, como también, desarrollar articulaciones en torno a la noción de exposición y del mito del héroe para repensar la participación ciudadana en la red. Transversalmente, se intentarán evidenciar las posibles tensiones en relación a la mercantilización de la cotidianeidad, a través de la instauración de necesidades, el consumo incesante y la manipulación subjetiva que subyace en ciertas estrategias del mercado vía redes sociales, intensificadas más aún en épocas de COVID-19. La máscara y los personajes que encarnan se materializan como analizadores que permiten visualizar aquello que podría estar detrás, lo oculto, y asimismo, posibilitan distinguir entre –lo que aquí denominamos- las identidades inventadas (usuarios) y las identidades construidas históricamente, aquellas que nos nombran y nos dan pertenencia en una genealogía (el nombre propio). En el complejo ordenamiento social y simbólico que producen las redes, entendemos que existen expresiones de múltiples violencias: de género, ambiental, económica, psicológica, violencias sobre los derechos de grupos, sobre los valores colectivos. Es decir, bajo la lógica de la reproducción social de las desigualdades, para que haya héroes debe haber caídos.Alternate :This article will not try to resort to determinisms, but rather appeal to generate new readings and questions from a critic perspective. We propose to address –regarding social networks- some theoretical conceptions about the carnival figure and the mask, and also, to develop articulations around the notion of exposure and the myth of the hero to re-think the citizen’s participation in the net. Furthermore, we’ll try to evidentiate the possible tensions with the commercialization of the every day life, through the creation of needs, non stop consumerism and the subjective manipulation underlying in certain market strategies via social networks, intensified even more in times of COVID-19. The mask and the characters represented are analyzers that allow us to visualize what might be beneath and so, they enable distinguishing between –what we here denominate- the invented identities (users) and the historically constructed identities, those that name us and give us belonging in a genealogy (our own name). In the complex social and symbolic organization that nets produce, we understand that there are expressions of multiple violences: of gender, environmental, economic, psychological, rights, the collective values. Under the logic of the social reproduction of inequalities, for there to be heroes it must have defeats.
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Shifting ways of thinking, she says, were described in moral and aesthetic terms by social critics, statisticians, politicians, policy makers, academics, writers, and artists;and it is these cultural reflections of underlying social change that she addresses in the text. Chapter Seven is particularly effective in demonstrating change over time: a case study of case studies, it examines homemaking magazines' presentation of family budgets and women as buying agents in the post-war period. Here, Liverant gathers the threads, including gendered division of labour, consumption as a kind of skilled practice distinct from remunerative work, and the meaning of family and home.
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The movement control order (MCO) and conditional movement control order (CMCO), also known as the partial lockdown imposed on Malaysian as a result of Covid-19 pandemic has affected mental health, and consumerism. Spending too much time online, feeling unhappy and weary by staying at home too long may negatively affect buying tendency during the pandemic period. A low online buying tendency may cause firms’ profits to decrease. Therefore, this study aims to examine the influence of consumers’ time availability, state of happiness, and level of weariness on their tendency to buy online during Covid-19 partial lockdown. The study uses a convenience sampling method and collected 236 responses to the survey. The data was analysed using a multiple regression. The findings highlight that time availability does not influence online impulse buying tendency, while happiness, and weariness significantly affect online impulse buying tendency. Specifically, the study found that moderate happiness and a low level of weariness influenced consumers’ tendency to buy online. The study contributes to providing insights for firms and marketers to understand consumers’ psychological states during the pandemic which could be used as a basis to develop strategies on suitable advertising medium and content. © 2021 Penerbit Universiti Kebangsaan Malaysia. All rights reserved.